Translation

"Translation" defined:
Most people know of the verb "to translate", and assume that a "translation" automatically assumes that the original document was written in a different language.  What most people don't know is that translation can occur within the same language, especially between the formal and informal dialects.


Authors who write about scientific case studies often use objective language to report their findings to their colleagues. My roommate is a Communication Sciences and Disorders major, and she hates writing objectively.  There are certain words she's not allowed to use, and certain points of view she's not allowed to write from  (e.g. using the word "I").  The truth is, many of our educated elite use "higher language" to compose and publish their thoughts on certain subjects to sound intelligent and credible to their colleagues.



Why Translate?
It's hard to decipher this higher language, and when you want to spread ideas, you have to state them simply.

That's where I come in.  In this project, I needed to translate my author's findings into a language accessible and friendly to parents, explaining in a quick and easy fashion in order to convince them of my ideas quickly.


If I make a bad first impression, it’s going to be very difficult to hold that parent’s attention for very long, and if the material is too dense, the parent is likely to get defensive and possibly dismiss the study altogether.  



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The Translation
a flyer used to convince parents of the effectiveness of a new curriculum involving video games.